DIGIMARK Conference 2017 Highlights -Shaping the Digital Journey of Pakistan

Technology-driven revolution is on its full pace at this time. From traditional business to digitalization and IoT; the vision of the digital world is swiftly shifting from just focusing on implementation of technologies to enhancing the experience of all stakeholders and machine-to-machine interactions. 

The virtual and instantaneous connection between machines promises transformation of everything in our lives to “smart.” The digital investments of companies in this way are on the trail of providing new values and experience to customers thus delivering a phenomenal journey of digitalization.

DIGIMARK is the premium conference that showcases the most audacious and thought provoking speakers in the Digital Industry, providing attendees with emerging strategies, the latest innovative technologies, best practices, and insights from successful Digital Campaigns, E Commerce, Digital Governance & Digital Advertising.

International Digital Conference (Digimark) is the annual flagship event for fostering and uplifting Digital industry of Pakistan. DIGIMARK is developed keeping in view the need of gathering the digital fraternity on a unified platform.

DIGIMARK is a brainchild of an enthusiastic and all-rounder team of TEC, a professional enterprise working for the betterment of digital fraternity from the last 8 years.

TEC organized its 6th iteration of Pakistan’s Largest Digital Marketing Conference – DIGMARK 2017 with a theme of DIGITAL JOURNEY in Lahore on August 17 & 18 at Nishat Hotel, Emporium Mall Lahore. DIGIMARK was all set to raise the standards even higher this year with an unmatchable list of international and local speakers and exhibitors.

The event was highly successful in terms of attracting the audience and other organizations. A large number of participants showed up at the conference and were keen to see the exhibition.

Over 300 attendees from a wide variety of backgrounds attended the various sessions and talks, including presentations on digital marketing strategies, innovative technologies, and key insights from successful digital campaigns. Speakers included Mr. Aamir Ibrahim, the CEO of Jazz, Khuram Ashfaq, CCO Telenor Pakistan, Salman Hassan from TCS, Reza Hassan Matin from Google, Adnan Shahid from PTCL, Omar Jamil, CEO Latitude CRS, Khawaja Tanveer from Engro Corp, and Bilal Bajwa from OLX.

Some pictorial highlights are available below:

Speaking at the conference, Mr. Aamir Ibrahim said, “Digitalisation is about challenging ourselves and making sure that we are using technology to the best of our advantage in everything that we do as an organisation or as a country.” Mr Adnan Shahid, CCO PTCL, started his talk by apologizing for the recent internet connectivity issues, saying, “This is the era of speed, which is everything and PTCL is committed towards brining premium quality internet services to its customers.”

After Karachi and Lahore, Digimark hopes to have some events in Islamabad as well.